My goodness do we have so much to be thankful for in East Cobb.
I’m not thinking of the affluence of our community, especially since so many of our neighbors are struggling.
We have had the blessings of fairly good weather for the Thanksgiving holiday that just passed. Earlier Saturday I went to East Cobb Park on a mild, pleasant, partly-sunny afternoon and took a walk.
When my knees are ailing, this is hard to do, but I was determined to have a brisk excursion that was pain free, and so it was.
It was no small personal victory, especially after all the Thanksgiving fare.
As I took a break near the concert pavilion, some young guys were playing a rather spirited game of frisbee—it was really competitive.
Nearby the trees that will be officially unveiled at next Sunday’s Holiday Lights celebration sit waiting, fully decorated.
You can feel the season in the air, to be sure, but in many ways what I have been sensing recently is the sheer gratitude of my community as we approach the holidays.
For the last few months East Cobb News has been asking readers to consider a financial contribution—much like public radio and TV—as we have been marking our 6th anniversary in 2023.
We’re going to continue the “6 for 6” campaign through the end of the year, in which we are suggesting a recurring monthly donation of $6, in honor of that 6th anniversary.
Some of you have been doing that, and for that, I am very grateful.
Donate today!
All of you who read, subscribe to our weekly newsletter and follow us on social media are a big part of the success of this community news site.
I wanted to share with you some very encouraging numbers as we close the books on an eventful calendar year.
Recently East Cobb News surpassed last year’s traffic of 1.46 million pageviews, and in the next week we should surpass our all-time yearly record of 1.556 million.
Likewise, we’re on pace to break our yearly unique visitor high of 866K. That’s an important metric because that’s the number of individual accounts that click on to East Cobb News every month.
Broken down on a monthly basis, we’ve been averaging between 70,000-80,000 unique visitors this year—roughly one-third of our coverage area.
That’s a very good number, and one that I’m proud of. It reflects the deep level of truly hyperlocal coverage and engagement with a growing, community-minded audience.
And we’ve done that in 2023 with a wider range of high-impact stories than ever before. In 2021, when we posted those record numbers, much of that was due to coverage of the COVID-19 response, which was an extraordinary event, coupled with election coverage.
Election coverage drove our numbers in 2022, which also isn’t a surprise.
But this year, the strength of our coverage has broadened. Many of you come for local government and schools, crime and public safety, and zoning stories. What we in the journalism profession often call “hard news.”
Others like our stories about restaurants and retail openings and closings, the local business scene and real estate sales.
And others tell us how much they like what they read about community-level stories about people and non-profits helping those in need.
There’s certainly an overlap with much of that, and that’s what’s been so heartening.
Readers are coming to East Cobb News for a little bit of everything, and that’s been the objective all along.
That’s why we’re asking readers to help us continue giving you the local news you love.
We’ve set up our subscription options along the lines of public radio fundraising drives, to accommodate whatever level you wish to support. You can donate on a recurring basis, or submit a one-time donation via the link below.
Our payment platform is hosted by Press Patron, which makes it easy to support independent local journalism. Several dozen publishers like East Cobb News are powered by this platform, and we’re proud to be a part of their community.
The Press Patron platform is safe and secure, and is connected with the prominent Stripe online payment system. When you sign up to contribute, you can control your account and payment preferences.
Here are some suggested levels of support:
- $6/month or $60/year
- $12/month or $125/year
- $30/month or $300/year
- $50/month or $500/year
- Custom amount
- One-time donation
Donate today!
We’ve got big plans for 2024, with another election year looming. But we want to go even deeper with all of the kinds of stories we know our readers expect from us.
That’s why we’re asking for your support today. We plan to add freelance contributors to help report on politics and many other local stories in 2024, and your donations will go to help pay for that.
We want to expand our coverage of sports and the arts, neighborhoods, health and wellness, home and garden and other subjects we can’t get too as often. We hear from readers who want to learn more about local history, and people-focused stories.
We know how much you value East Cobb News, and we want to make 2024 our best year ever. This year’s progress has been gratifying, but I know we can do so much more for a community that has generously shown its appreciation for our efforts.
The hyperlocal focus of news is the foundation of everything we do, and local businesses that advertise with us and prospective advertisers have noticed that and have told us that as well.
They want to connect with an authentic, local audience, and nobody else is doing this every day in our community.
Simply put, East Cobb News readers are at the center of what this is all about. Unlike many other media outlets, we don’t charge to read our coverage, and we never will. No paywalls here.
We offer this news resource as a public service to the community, but we’re also a small business. We want to continue telling the stories of the people that make East Cobb a special place to call home for many years to come.
Please don’t hesitate to get in touch with questions about using Press Patron and contributing to our “6 for 6” campaign, as well as general inquiries about East Cobb News: wendy@eastcobbnews.com.
We’ll update you on our campaign in December. Thanks for your support, and Happy Holidays!
Get Our Free E-Mail Newsletter!
Every Sunday we round up the week’s top headlines and preview the upcoming week in the East Cobb News Digest. Click here to sign up, and you’re good to go!
