The Avenue East Cobb to hold redevelopment groundbreaking

The Avenue East Cobb groundbreaking

The Avenue East Cobb (4475 Roswell Road) has announced that it will have a groundbreaking celebration to kick off redevelopment plans on Aug. 25.

The event takes place from 5-7 p.m. on that date in the Central Lot, in front of what had been the Bravura store, with live music, “lite bites” and beverages.

The groundbreaking is free and open to the public and RSVPs can be made by clicking here. Guests may still be able to walk up and receive complimentary entry the day of the event, but they’re encouraged to sign up in advance.

Cobb commissioners in June approved a site plan change at The Avenue, which is being managed by North American Properties, developer of Avalon and redeveloper of Atlantic Station and Colony Square.

The Central Lot area is the focal point of the “jewel box” plans that include a public plaza with a live music and performance stage, restaurant and retail space and concierge service.

Bravura is relocating to the Alpharetta area, and The Avenue has moved its on-site offices there.

As we also reported earlier, a couple of restaurant/food changes are taking place at The Avenue, with Stockyard Burgers & Bones closing, and New York Butcher Shoppe opening in the fall, next to the J. Jill store.

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2 thoughts on “The Avenue East Cobb to hold redevelopment groundbreaking”

  1. Yawn. Like everything in east cobb – done half way. If this really wanted re development it would add multiple uses except it won’t. It’s like the Kroger plaza owned by the Krog street people – hang a couple of strong lights and paint some signs and call it a day

    • We shopped at the Avenue two or three (probably more) times a week. After all of our favorite stores left, including Bed Bath and Menchies, where we met friends for yogurt, and many others, we just stopped going. Sadly we live just a mile or so away. It’s not a big deal to drive further for what we want. We’re already found the Menchies owners who moved, and there’s a Victoria’s Secret just a couple of miles SW of East Cobb. Little by little we’re finding “our stores” elsewhere. I’m happy I don’t live even closer to The Avenue now that “music events” will be getting started. Those poor home owners.

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