In changing Powers Ferry Road corridor, citizens worry about community impact

Powers Ferry Road corridor
The aging Powers Ferry Road Business Park will soon give way to the MarketPlace Terrell Mill development. ECN Photos: Wendy Parker

A public hearing on Tuesday to consider amendments to Cobb County’s Comprehensive Land Use Plan turned into a plea of sorts by citizens in the Powers Ferry Road corridor.

They’re being affected by major development changes all around them, and wonder what will happen to their community in transition, as higher-density commercial and residential projects are being approved or are being earmarked that way for the future.

The linchpin of the evolving corridor, the forthcoming MarketPlace Terrell Mill mixed-use development, was among those properties up for consideration Tuesday by the Cobb Planning Commission.

(Read them all here)

The board voted 3-1 to recommend amending the Cobb future land use map for the 24-acre tract at Powers Ferry and Terrell Mill roads for the Regional Activity Center with a high-density residential node that county commissioners approved last year.

Changing the future land use plan is typically a formality after rezoning, but some citizens who spoke Tuesday weren’t sure what the amendments meant.

“My area has gone through a lot of change,” said resident Kim Strickland, who got emotional as she spoke. “I would like to know how you’re going to change my community again.”

That was a reference to how she says the area has changed since SunTrust Park opened nearby two years ago.

Powers Ferry Road corridor
Apartments and a self-storage facility will be abutting the Salem Ridge condominiums in the back of MarketPlace Terrell Mill.

The MarketPlace Terrell Mill project includes a Kroger superstore on the former site of Brumby Elementary School, as well as shops, restaurants, a nearly 300-unit apartment complex and a self-storage facility.

“Another storage unit in my backyard,” Strickland said. “I’ve got more storage units than Waffle Houses right now. We need to keep low- and medium-density homes that we love.”

That’s a concern that’s been echoed by other residents in the Powers Ferry corridor.

But the area, which includes some single-family homes among a wide array of condominium and apartment complexes, is being eyed for higher-density development, especially of the residential variety.

Just down Powers Ferry, on land known as Restaurant Row, commissioners also last year voted to rezone that property for a mixed-use development, also with multi-family and senior housing, shops and restaurant space.

Planning Commission member Andy Smith, whose District 2 includes the Powers Ferry area, said that the amendment process is simply “looking at matching the future land use to what the zoning already is.”

“We’re not zoning any property here,” added Planning Commission chairwoman Judy Williams.

CP-2-1, Cobb future land use plan amendments
The 370 acres eyed for future Regional Activity Center zoning is in brown, with the MarketPlace Terrell property noted at ZD-12.

Another proposed amendment by District 2 Cobb Commissioner Bob Ott, would change the future land use of 370 acres in the Windy Hill-Terrell Mill-Powers Ferry area from Community Activity Center, High Density Residential and Park/Recreation/Conservation (PRC) to Regional Activity Center/retail service, Regional Activity Center/high density residential, and Regional Activity Center/open space and recreation.

Dan Davids, who said he has lived in the area in a single-family home “for an extended period,” understands that “change is inevitable. But we ask the question: Where do we fit in? We’d like to continue to live in the area.”

Another resident, Nick Johnson, wanted to know why RAC designation was being sought: “What are the plans?”

Smith explained that there’s not a development proposal now, but “there is a vision for that area that it’s going to be developed in a denser way. What it does is allow a more unified development” in the future.

The community also is being affected by the planned Windy Hill-Terrell Mill Connector. A number of apartment and condo units have already being condemned, and commissioners on Tuesday approved a measure to allow Cobb DOT to condemn four more if negotiations with property owners fall through.

A woman wondered if the amendments would prompt her to move, but Planning Commission member Galt Porter said “this doesn’t mean anybody is going to be kicked out of their house.”

Strickland later apologized for the confusion and acknowledged efforts to “better our area” and “not tear down our homes.”

The Planning Commission voted 3-1 to recommend approval of Ott’s proposed land use change, with Fred Beloin, the appointee of new commissioner Keli Gambrill, opposed.

Cobb commissioners will have the final say, voting on the land use plan amendment proposals next Tuesday.

The former Brumby Elementary School site is being cleared on Powers Ferry Road.

 

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East Cobb mixed-use properties among future land use proposals

Powers Ferry-Terrell Mill properties, MarketPlace Terrell Mill, East Cobb mixed-use developments

Two notable East Cobb mixed-used developments approved during the last two years are located on property that county commissioners will be considering this month as part of their annual Comprehensive Plan updates.

They include land zoned last year for the MarketPlace Terrell Mill project (above) at Terrell Mill and Powers Ferry roads, and for the Sandy Plains Marketplace on the former Mountain View Elementary School site on Sandy Plains Road that was rezoned in late 2017.

Commissioners don’t hear zoning cases in January, but they adopt amendments, including future land use changes, to the 2040 Cobb Comprehensive Plan.

The first of two public hearings on the proposed amendments is scheduled for Tuesday at 7 p.m. by the Cobb Planning Commission. Cobb commissioners will hold a hearing and adopt any changes at 9 a.m. on Jan. 15.

Both meetings are in the second-floor board room of the Cobb government building, 100 Cherokee St., in downtown Marietta.

(Here’s a link to the complete agenda.)

Revising the future land use plan is fairly routine following zoning cases. But those East Cobb cases, along with other proposed future land use plan amendments up for consideration, reflect lingering issues over density in the area, and the county in general.

The MarketPlace Terrell Mill project—which is to include a Kroger superstore, nearly 300 apartment units, restaurants and retail space—was opposed by residents of a nearby condominium complex.

Others opposed the assemblage of 24 acres that included the former Brumby Elementary School site into the Regional Retail Commercial category, a rare one in Cobb County that is denser than most surrounding property in a busy commercial corridor.

The future land use designation for the land is Regional Activity Center with high-density residential.

The MarketPlace Terrell Mill Project is regarded as a linchpin of redevelopment in the Powers Ferry corridor.

In its analysis for the future land use plan amendments, however, Cobb community development staff noted that “considering the changing conditions on site and the intensity that the proposed development will generate, a more appropriate future use designation may be Regional Activity Center with a sub-category of high density residential (RAC/hdr).”

The “changing conditions” is a reference Kroger’s attempts to seek tax breaks from the Development Authority of Cobb that were invalidated by a Cobb judge last fall. The grocery chain has appealed as other parts of the $120 million project are underway.

Also under construction is the Sandy Plains Marketplace project. Ground-clearing has begun, and all that’s left of the old Mountain View school is the sign at the entrance.

Sandy Plains Marketplace

That project will include a Publix GreenWise Market as its anchor, and other tenants have been announced.

The current future land-use designation is public institutional, since it was a school site. The proposed amendment would change it to the Community Activity Center category that matches the rezoning change.

Some residents of an adjoining neighborhood expressed concerns about some aspects of the project, including a three-story self-storage facility that would be constructed near their property lines.

Another high-density East Cobb rezoning is on the proposed amendment list. That’s four acres on Olde Towne Parkway that were converted from Community Activitity Center to High Density Residential.

Commissioners approved rezoning to RM-12 for four-story townhomes that nearby residents said were too high and too intense for the area.

Cobb commissioners have proposed several future land use plan amendments. Bob Ott of District 2 in East Cobb is proposing changing 370 acres in the Powers Ferry-Terrell Mill-Delk Road area to a mixture of designations.

Currently the land (map below), which houses a number of commercial and multi-family developments, is designated for Community Activity Center, High Density Residential and Park/Recreation/Conservation (PRC).CP-2-1, Cobb future land use plan amendments

He wants that property to be reclassified to the following categories: Regional Activity Center/retail service, Regional Activity Center/high density residential, and Regional Activity Center/open space and recreation.

The area includes some of the planned Windy Hill-Terrell Mill Connector project and a proposed extension of the Bob Callahan Trail network along Rottenwood Creek.

Other proposed Comprehensive Plan amendments would designate land purchased by commissioners last year for future green space to PRC. They include properties on Ebenezer Road and part of the Tritt property next to East Cobb Park.

 

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