EDITOR’S NOTE: Taking on the tough sell of East Cobb Cityhood

David Birdwell, East Cobb Cityhood

During Thursday night’s town hall meeting about East Cobb Cityhood, David Birdwell was patient, polite and completely earnest as he took the slings and arrows of a citizenry dubious about what he’s trying to sell.

As a new spokesman of a cityhood movement that stumbled out of the gate earlier this winter—one which refused to identify individuals, thus raising questions about its motives—Birdwell is stepping into the void at a critical time.

Joining the Committee for Cityhood in East Cobb, Inc., in January, after the release of a feasibility study and after those forming the group had already hired a lobbyist in the Georgia legislature, Birdwell had to face an overflow audience at the Catholic Church of St. Ann by himself.

Rob Eble, a technology consultant who’s been designated the other half of the new public face of the cityhood effort, couldn’t attend after suffering a knee injury.

While that may serve as something of a metaphor for how some see the idea of part of East Cobb becoming a city, Birdwell is adamant that it’s an idea that “makes enough sense to explore.”

A semi-retired real estate entrepreneur, Birdwell has lived in East Cobb for the last 22 years—like many in the cityhood group, the Atlanta Country Club area to be specific—and said after reading the feasibility study he was intrigued enough to learn more.

After being contacted by those in the cityhood group—which still hadn’t gone public even as legislation and a city charter were being drawn up—Birdwell agreed to put himself front and center, something he found improbable.

“I can’t believe I did it,” Birdwell said after the meeting, as the church lights were being turned off and the doors to the parish hall were being locked.

“We don’t have a lot of answers now, but I feel convinced of the reasons why I’m doing this,” he said.

To the more than 500 East Cobb citizens who heard him out this week (or in some instances, heckled him), Birdwell also was firm about something else: “I am not a political person,” he said, prompting howls of disbelief.

They returned a short time later when he insisted that “nobody is doing this for any personal gain.”

The laughs—hearty guffaws—were deafening. Yet Birdwell carried on with his message that cityhood is about more local control, better services and a chance for East Cobbers to shape the future of their community.

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I believe Birdwell’s sincerity about what he’s saying, and since East Cobb News began publishing about this issue in December, we’ve heard from many others who feel the same way.

It’s a familiar refrain coming from those who’ve been behind cityhood, yet who still remain in the background. But his job now is to convince tens of thousands of East Cobb residents who remain highly skeptical, if downright cynical, about what they’re being told.

What was reassuring is that there will be another town hall to continue the conversation, on April 29, at Chestnut Ridge Christian Church.

Quite frankly, he’s got a very tough sell to make.

That’s because many of those who question cityhood think the services they get from Cobb County for the taxes they pay are just fine. Some are absolutely convinced their taxes will go up, which Birdwell and the cityhood group say will not happen. Others see a number of people involved in the real estate industry who are behind this effort and get suspicious.

Birdwell may not be political, but from the get-go the cityhood effort smacked of rank politics. The map that was drawn up, and is now part of the legislation and charter submitted on Friday, to the letter matches the boundaries of the East Cobb portion of Commissioner Bob Ott’s District 2.

It doesn’t include a big chunk of what many consider East Cobb. Only the Walton, Wheeler and part of the Pope and Lassiter attendance zones are included in this map. I’ve heard from those living near Sprayberry, Kell and the rest of Pope and Lassiter: Um well, what about us?

Others have suggested, only slightly tongue-in-cheek: Are they gonna call this the City of Walton?

East Cobb cityhood legislation

Ott, who told me before the town hall this is by far the biggest such meeting he’s ever held, has been coy about his interest in cityhood. But several of his appointees served on an ad hoc citizens committee that made recommendations about the feasibility study.

Riley Lowery, Ott’s longtime political consultant, is now advising the cityhood group, which was formed in the fall, not long after Cobb commissioners narrowly voted for a tax increase. Ott voted against it, and has said often that some of his constituents are upset that the district provides 40 percent of the county’s tax revenue but doesn’t get the services in return.

Dee Gay, a member of the East Cobb cityhood steering committee, lived in Sandy Springs when it became the first of the new cities in metro Atlanta to spring from a cityhood movement.

“I like it,” she said of Birdwell’s presentation, noting that Sandy Springs cityhood was 20 years in the making. The East Cobb group wants a referendum in the 2020 primaries and actual mayor and city council elections in the 2020 general election.

The problem Birdwell faces is more than perception.

There’s a sense that unlike some other cityhood efforts in metro Atlanta, there isn’t a grassroots uprising to form a City of East Cobb. That those who were skeptical weren’t given many details for months only enhanced their concerns.

Hence, the reactions at Thursday’s town hall.

“There’s such a dearth of information right now, and people are making an emotional decision,” said Linda Carver, president of the East Cobb Civic Association.

Her organization, which represents around 10,000 households, is officially remaining neutral on cityhood.

If there was a groundswell for cityhood, she said, “I think we would have seen that a long time ago.”

This will be Birdwell’s toughest selling point, even though the cityhood group is now eager for volunteer input as town halls and other public meetings will be taking place.

“It’s important for this community to consider,” Birdwell said.

While that is true, he’s got to persuade those who live outside the Atlanta Country Club, or aren’t well-placed in the Walton High School community, or don’t belong to Ott’s kitchen cabinet.

Birdwell was dealt a poor hand, and now he’s got to play it.

 

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5 thoughts on “EDITOR’S NOTE: Taking on the tough sell of East Cobb Cityhood”

  1. The Sandy Springs effort goes all the way back to the 1970s when Dorothy Felton and others believed that Fulton County was OUT OF TOUCH with the northern end of their territory, citizens had to drive to ATL, a far distance for jury duty and other services. That is NOT the case in Cobb County, especially today when services can all be accessed on line. East Cobb has it’s own PENs (police precincts) and its DOT services, libraries and other services seem capable. Jury duty is located conveniently in the center of the county. That effort by Dorothy Felton and other respected citizens starting five decades ago isn’t remotely similar to this mystery-shrouded, PR/lobbyist RUSHED effort and should be questioned diligently by people. Trying to insert party politics makes ZERO sense and feels like a red herring.

  2. I’m puzzled that people keep bringing up the schools. The city proposal has nothing to do with schools. ALL the schools remain under the Cobb County School District. Not only is CCSD not a part of any city, it also is not part of Cobb County government.

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